Tuesday, 15 March 2011

NME Magazine Article Analysis



NME Magazine Article Analysis 

NME is a indie/rock music magazine, and the target audience of the magazine is teenagers and young adults of both genders that like what genre of music that the magazine has to offer. This NME article is a double page spread, with the first whole page dedicated to the main image of the Chapel Club, and the headline of ‘Boys from the black stuff’. The second page of the double page spread is dedicated to an interview of the band. The first page of the double page spread is dedicated to the main image of Chapel Club, this is because the reader will see the image and will want to know more about them and who they are, if they didn’t already know. The  image of the band helps attract the readers to the page and to read the interview that the band had. On the first page you have text on the bottom corner, talking about how this band will be the next White Lies, this would attract the audience to the article because if they like White Lies they will like to know more about the band Chapel Club and how they are similar to White Lies. The headline ‘Boys from the black stuff’ is in white attracting the eye of the reader to it and to the image behind it. In the text on the first page the name of the band and Leonie Cooper the interviewer have been highlighted to attract the viewer to the article. On the second page of the double page spread you have the interview in columns on the page, which is the way that most magazines have the text layout. On the page you have a comment taken from the interview that one of the band members has said, once again this is another thing attracting the reader to the article.

The reader’s interest is maintained throughout the article about Chapel Club by the interesting comments that the members of the bands make. The image of the band Chapel Club would attract the audience by the way that the reader would want to know more about each one of them, when seeing their names in the article they can see what the members actually look like. There is direct mode of address from the images, attracting the eye of the readers, and the reader can relate to the members. The language in the interview is easy to understand, its not complex, as it is an interview it is informal, making it easy for the audience to relate to the language. As it is an interview the audience will get to read what the band has to say when asked questions that the audience want to know, making it more personal for the band and the reader of the article.

When looking at the article I would believe that the target audience is teenagers and young adults. I believe this because the band would be suitable for the target audience, and because of the popularity of this music genre among this age group, the layout is not too complicated meaning the reader will not get bored to easily when reading the interview, as it is an interview will a band everyone in the band answers at least a question or even two members answer a question, meaning its not just two people having a conversation, which could be boring to the reader after a while. Another way that the reader will stay interested is the box ‘Chapel Club: Who’s Who’, which is easily digestible information, meaning readers can skim through this. The box is used for telling the reader more about the band members, the reader will want to know more about the band members and this will help them when reading the interview, and will see who’s who that is answering the article. The language used in the article would relate to the target audience because it’s very informal, there is no slang used in the interview, but with the way that the members if the band are answering the question you can see that it’s a very informal interview. “Next big fuck-off British band”, this quote from the interview shows how informal the interview is, meaning that the target audience would relate to the article. Even though it’s an interview it hasn’t got complex sentences, suiting the target audience, by meaning that the reader wont get bored of the interview if its complex or even if it was formal, there minds would wonder and they would be concentrating on what the interview is about.

The colour scheme of the articles is used to keep the reader interested in it, if there were no colours  the reader would become bored and would move on to another article. The colour scheme of this article is black, blue and white, the black is used for the text, making it stand out to the white background. The blue is used to highlight important things that the editor wants the reader to acknowledge, and is used for the background of the ‘Chapel Club: Who’s who’ box, this attracts the audience to the box and to learn more about each of the members of the band. The white is used for the headline on the first page, making it stand out and attracts the viewer to the article, the white is also used for the text in the box ‘Chapel Club: Who’s Who’, which is another thing that attracts the audience to that box and to the article.

In conclusion, I believe that this magazine article is a good  example of how they have tried to attract the readers of it, with having the big image of the band and the information in the box about the members.

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